Design makes Value and Responsible Design creates Sustainable Value.
SRD encourages a healthier and more sustainable world with concepts and directions to significantly reduce global environmental impacts and enhance social benefits through all design disciplines.
Design is a process of creation and problem solving where great opportunity exists for interventions to change current process to add greater value in many criteria that enhances the concept & practice of sustainability.
Design may significantly contribute OR conversely detract from desirable outcomes unless properly studied and due consideration is applied including the latest in design thinking and innovation. Design or Innovation without Responsible Design results in superficial change(s) with limited long term benefits. Globally these are massive challenges that we ALL may contribute to in many ways.
The Society for Responsible Design Inc. (SRD)
This site intends to show how much everyone can benefit from some relatively simple principles that when combined, can create multiple and significant benefits globally. Rethinking and redesigning all we bring into being with these ideas and participating in the growth and celebration of such culture will reap long term positive changes required to avoid the current negative consequences of “business as usual”. Working through Big Picture to Small picture concepts and combining the lessons from responsible design thinking and practice with efficiency, utility and practicality to fashion our world is the central concept. This can all be expressed and designed in an infinite number of ways which we explore in this site by reviewing processes available in each of the many design disciplines.